Wednesday, 13 Dec 2017
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Asianet News Live TV Malayalam

Asianet News (formerly Asianet Global) is a Malayalam news channel owned by Jupiter Capital. The channel is not a part of the STAR India owned Asianet Communications Limited, but comes under the Asianet News Network (ANN), one of the portfolio companies of Jupiter Capital. Amit Gupta is the current CEO of Asianet News Media and Entertainment Pvt. Ltd. The channel is based in Thiruvananthapuram.

In June 2001, Asianet Communications started a second channel “Asianet Global” targeting the huge expatriate Malayalee population in the Middle East region. The company was toying with the idea of a news channel for a long time. It was with this intention that Asianet Global was launched, however there were very few news-based programmes which later gave way to film-based entertainment ones. But with Asianet Global not fetching returns, the management decided to go in for an entertainment channel called “Asianet Plus” and wind up Asianet Global. Midway through the process, there was a rethink and the concept of a news channel was revived. The channel was re-branded as Asianet News on 1 May 2003.

 

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